Marketing foundations
Marketing · 6 skills
Conversion Rate Optimization
Find conversion friction and prioritize experiments by expected impact.
By Corey Haines
Install
npx skills@latest add coreyhaines31/marketingskills --skill=croWhat it does
CRO reviews the path from attention to action, identifies likely sources of hesitation or drop-off, and turns them into a ranked experiment backlog.
Use it when
- A page has traffic but too few visitors take the intended action.
- You need hypotheses tied to evidence instead of random A/B tests.
Probably not for: Treating small visual tweaks as optimization without a conversion diagnosis.
Security
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In these collections
Related skills
Copywriting
Write clear, conversion-focused copy for landing, home, and pricing pages.
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Diagnose technical, on-page, and content problems that limit organic visibility.